Adam Cohen
Account Director
Adam has built media campaigns for both branding and direct response advertisers and brings with him more than six years of digital media experience. Nowadays, he leads planning and buying for brands like Fujifilm and L'Oreal, with a focus on digital platforms.
From launching new products to driving acquisitions, Adam utilizes the latest media technology and trends to reach more qualified consumers in engaging and impactful ways. In 2006, for instance, he worked on the media campaign that kicked off Hershey’s Kissables, which competed directly with Mars-owned M&M’s. And, in 2009, an initiative he worked on for Delta Air Lines resulted in more than 263,000 tickets being sold and a $78 million boost in revenue.
Prior to Media Partnership, Adam honed his industry skills working at agencies like Digitas, Singer Direct and North Castle Advertising, where he developed and implemented media campaigns for brands like Electronic Arts, Delta Air Lines, The Hartford, Enfamil People’s United Bank and Hershey.
He graduated from Hofstra University with a degree in marketing and currently resides in Stamford, CT.